How to Protect Your Rent During Economic Uncertainty

For the majority of apartment renters, paying rent isn’t just another monthly bill — it’s the biggest expense of the month. Recent data makes it clear just how prevalent this financial pressure is across the country.

According to the U.S. Census Bureau, over 21 million renter households spent more than 30% of their income on rent in 2023 —  that’s nearly half (49.7%) of all renters nationwide — and 12.1 million households are spending more than half of their income on rent. 

With so much of your paycheck going straight to rent, it’s easy to feel like there’s no room for error, let alone savings or flexibility for the fun stuff. When you hit a financial road bump along the way, a layoff or even temporary gap in income, that strain can tighten quickly.

You deserve more than just staying afloat. You deserve to feel confident in your finances and equipped to handle whatever comes next. With the right tools in place, you can be in control of your financial wellbeing. 

Life Happens, But You Can Be Ready 

Financial setbacks can happen to anyone, even when you’re planning ahead and making smart choices. In today’s economic landscape, where inflation remains high and the job market is unpredictable, managing rent has become increasingly demanding. 

“Markets are quite unpredictable. I think there’s a lot of uncertainty out there that you can’t discount… if there’s a recession, I don’t know how big it will be or how long it will last…, but I wouldn’t take it off the table at this point.”

- Jamie Dimon, CEO of JPMorgan Chase 

But these challenges are exactly why it’s more important than ever to have tools in place that strengthen your financial resilience and give you more control over your future. With the right support, you can protect your rent and keep the peace of mind that comes with financial stability.

That’s Where We Come in with Loss of Employment Protection

This is exactly why we created Loss of Employment Protection, a simple, affordable way to protect your rent when life throws you a curveball. 

In a complex world where the job market can shift overnight, having a safety net in place isn’t just smart, it’s empowering. This coverage gives you the confidence and flexibility to face uncertainty, so you can stay focused on what’s next. Whether you’re early in your career, living paycheck to paycheck, or simply value peace of mind, Loss of Employment Protection is designed to help real renters navigate real life challenges.

Here’s how it works:

- Up to 3 months of rent coverage if you lose your job and qualify for state unemployment benefits. 

- Plans start at just $5 per month. 

- Enroll at any time during your lease. 

- Fast claims processing — claims are paid out directly to your landlord or you within 3–5 business days from when you submit the required documents.

Take the First Step Towards Securing Your Future

No one can predict what the job market will look like tomorrow — but you can take action today to protect your rent and ultimately your peace of mind. Rhino + Jetty’s Loss of Employment Protection is a small step that can make a difference. It’s about saying prepared, protected, and one step ahead — no matter what the future holds. 

Enroll now and take control of what comes next. 

Chloe Shechter

Chloe is a Senior Marketing Associate at Rhino.